Channeling Seth Godin again – being remarkable in a sinister way
Last night while thinking about the Stronico marketing plan I thought about ways in which I’m already remarkable. I am not saying remarkable to brag; I just came up with a list of things other people say about my abilities. They are: Programming: I create useful code generation systems Business: I am easy to work with […]
A partial list of my entrepreneurial weaknesses, and one time steps to correct them
My weaknesses have made themselves apparant over the past few days, here is a preliminary list. The first entry is the topic, the one below that is the specifics, and the one below that is the practical step to get me to an adequate level in under ten hours. QuickBooks Problem: I am terrible at […]
I answer Seth Godin’s seven questions
Seth Godin posted seven questions all entrepreneurs should answer. The more I try to answer these questions the more useful they become. Here I go with my attempt. I first list the “off the top of my head response” and then the edited response so I can show the evolution: What problem are you solving? Original: The […]
The Turner Rule in Marketing and Branding
Over the years I have met many alumni of the Turner Empire (CNN/Turner Broadcasting/Turner Enterprises/WCW/TBS/Braves/Hawks, etc) and most of them have told me some version of the following story. [Setup – In the early days of CNN and Turner Broadcasting Ted Turner would prowl his office building and drop in unannounced into random meetings. One day […]
Another Stronico marketing idea – for phase II anyway
While reading this Seth Godin post about the iPad release I was struck by how great an idea this was Give the tribe a badge. The cool thing about marketing the iPad is that it’s a visible symbol, a uniform. If you have one in the office on Monday, you were announcing your membership. And […]
Blog Intelligence Report – what to track
I have begun researching the blogs I will be marketing to for the eventual Stronico public launch. So far, here is what I am tracking Blog Name Internet Power Score, defined as a function of inbound links, number of comments, and the number of twitter followers. Inbound Links # of Comments Last Five Posts # […]
A Successful Evening at StartUp Atlanta
Last night I attended the StartUp Atlanta January event (on the web at StartUpAtlanta.org, @StartupAtlanta on Twitter) where about 60 or so members of the Startup community mixed, mingled, and listened to 5 presentations by new Startups in Atlanta. The community was quite nice, and the venue, Ignition Alley was cool too. Ignition Alley is […]
A note about the Stronico blog traffic
As you might expect, most of the traffic comes from Google, and curiously most of the search terms are about problems with QuickBooks. The How To Fix series is the second most popular. Happily the search term “Visual Contact Management” is a prominent search term as well. I’m still debating as to whether or not […]
What is Stronico Contact Management?
Numerous readers have pointed out to me that I have not written a description of Stronico on this blog. So, with no further ado… Stronico is a web application that helps you remember who you know, and how you know them. It connects the contact with the context. I came up with the idea to […]
On the whole, I’m quite happy with WordPress
It’s been an unexpectedly large amount of work, but I am quite happy with the blog on WordPress. All of the tweaks should be done in the next week. WordPress did go out of it’s way to please with their lovely “Blogger to WordPress” plugin. I originally tried to hosting on Windows 2003 and IIS6. […]